Steph Terry • August 9, 2022

4 Benefits of Ceramic Coating

There are many benefits of ceramic coating for cars. It’s one of the best ways to shield almost any vehicle’s exterior from the elements. Ceramic coatings do this by chemically binding with a car’s paint to form an added layer of protection. When applied by a professional, they can even last for years without wearing off. Whether you’re looking to protect your brand-new vehicle or keep your daily driver in mint condition, it’s worth considering the incredible benefits of ceramic coating. 

1. Paint Protection

Our vehicles are exposed to all kinds of contaminants every day. Bugs, dirt, direct sunlight, and harsh chemicals pose a constant threat both on and off the road. If not addressed at once, they can wreak havoc on any paintjob. 

 

One of the primary benefits of ceramic coating is added paint protection. While regular waxes, washes, and detailing may improve the appearance of a vehicle, they simply don’t compare to the strength of a ceramic coating. That’s because ceramic coatings form a durable chemical bond with the vehicle’s paintjob. This provides unmatched protection against bugs, tree sap, brake dust, UV rays, chemicals, oxidation, and even contaminated water. 

2. Reduced Maintenance

Automobiles are major investments. They require a great deal of time, money, and attention to properly maintain over time. Though some people enjoy working on their vehicle constantly, many of us simply don’t have that luxury (or desire). 

 

A ceramic coating will make taking care of your vehicle’s exterior a breeze. It’ll keep your car or truck cleaner, longer, and make occasional washes much more effective. This is because ceramic coatings are generally composed of silicon dioxide, which creates a hydrophobic effect. This means that any water that touches the vehicle’s surface will be immediately repelled away. Dirt, debris, and road grime will simply roll right off instead of sticking to your paint.

3. Cost-Efficiency

Car care products can be expensive. Also, wax, polish, and sealants quickly wear off and require reapplication over time. Just keeping a vehicle’s exterior clean will put a major dent in anyone’s monthly budget if they’re not careful. 

 

A ceramic coating is also an investment. However, it quickly pays for itself by cutting down on the amount of car care products you need to maintain your car or truck. Ceramic coatings do this, in part, by eliminating the need to wax a vehicle. They can also reduce the amount of paint damage caused by brake dust, UV rays, and acidic contaminants like bugs, pollen, and bird droppings. With a professional ceramic coating on your vehicle, you can rest assured that your paint will be protected for years to come. 

4. Glossy Finish

There’s nothing quite like the crisp paintjob on a brand-new vehicle. Many car enthusiasts spend countless hours chasing that showroom shine with various waxes, sealants, and expensive equipment. Unfortunately, it can be nearly impossible to attain that aesthetic once it’s lost. 

 

Luckily, ceramic coatings bring the best out of any vehicle’s original paintjob. When applied to brand-new vehicles, they lock in that condition for the foreseeable future. Used vehicles can also benefit from a ceramic coating if they’re properly prepared for it. We always recommend a complete exterior detail before the application of a ceramic coating on any new or used vehicle. This will remove all surface contaminants that may interfere with the coating’s ability to bond with paint. Once professionally applied, coated vehicles can finally shine like new again. 

Ask Us about Our Ceramic Coatings

We believe that everyone should experience the benefits of ceramic coating. That’s why we’re now offering this amazing service for our community. Our detail shop is accredited by Gtechniq, an industry leader in detailing products. Gtechniq provides us with top-of-the line products including Crystal Serum Ultra, their best professional ceramic coating. We also offer complete interior and exterior detailing to keep any vehicle in mint condition for as long as possible. If you have questions about ceramic coatings, or our services in general, we encourage you to contact us today. We look forward to serving you at either of our locations in Lincoln, Nebraska.

Share


More Blog Posts

February 17, 2026
Being involved in an accident is stressful enough without the added uncertainty of not knowing what happens next. For many drivers, the collision repair process can feel confusing, especially if it’s their first time dealing with vehicle damage, insurance claims, and repair timelines. At Morrow Collision Center , helping customers feel informed and confident is just as important as delivering high-quality repairs. This guide walks through the collision repair process step by step, from the initial estimate to the moment you pick up your fully repaired vehicle. Step 1: Scheduling an Estimate The collision repair process begins with an estimate. This is an assessment of the visible damage to your vehicle and an initial projection of the repairs needed. During this step, technicians evaluate areas such as body panels, bumpers, lights, and structural components that may have been impacted in the accident. In many cases, damage beneath the surface may not be immediately visible. An estimate provides a starting point for repairs, but it may be updated later if additional damage is discovered during disassembly. Clear communication during this phase helps set expectations for cost, scope, and timeline. Step 2: Insurance Coordination After the estimate is completed, the next step often involves working with your insurance company. Collision repair shops frequently coordinate directly with insurers to submit estimates, photos, and documentation needed for claim approval. This process helps ensure repairs align with insurance guidelines while still meeting safety and quality standards. While insurance companies play a role in the approval process, vehicle owners have the right to choose where their repairs are completed. Step 3: Vehicle Disassembly and Damage Review Once repairs are approved, the vehicle is partially disassembled, so technicians can inspect areas that are not visible during the initial estimate. This step allows the repair team to identify any hidden damage to structural components, safety systems, or internal parts. If additional repairs are required, a supplemental estimate may be created and submitted for approval. While this can slightly impact timelines, it ensures that all damage is properly addressed rather than overlooked. Step 4: Structural and Body Repairs After the full scope of damage is confirmed, structural and body repairs begin. This may include straightening the frame, repairing or replacing damaged panels, and restoring the vehicle’s shape and integrity. Precision is critical during this stage. Modern vehicles are designed with advanced safety systems and specific structural tolerances, so repairs must be completed accurately to maintain crash protection and performance. Step 5: Paint Preparation and Refinishing Once structural and body repairs are complete, the vehicle moves into paint preparation. Surfaces are cleaned, sanded, and primed to ensure proper adhesion and a smooth finish. Paint is then carefully matched to your vehicle’s original color using advanced color-matching technology. At Morrow Collision Center, we take that precision a step further with MoonWalk automated paint mixing technology, a system designed to deliver extremely accurate, consistent mixes every time. In fact, we’re proud to have the 1st and 2nd MoonWalk systems in Nebraska, which helps us achieve a cleaner color match, better blend accuracy, and a factory-quality finish across every panel. After painting, a clear coat is applied to protect the finish and provide long-lasting durability. Step 6: Reassembly and Quality Control After painting, the vehicle is reassembled. This includes reinstalling trim, lights, mirrors, and any mechanical or electronic components that were removed during repairs. Quality control checks are performed to verify that repairs meet safety standards and manufacturer guidelines. Technicians inspect panel alignment, paint finish, and functionality of vehicle systems to ensure everything is operating properly before the vehicle is returned to the owner. Step 7: Final Inspection and Vehicle Pickup The final step is a thorough inspection and detailing of the vehicle. Once complete, customers are notified that their vehicle is ready for pickup. At this point, the repair team may review the completed work, answer any questions, and provide guidance on care recommendations following repairs. The goal is to ensure customers leave with confidence, knowing their vehicle has been repaired correctly and safely. Why Understanding the Process Matters Knowing what to expect during the collision repair process helps reduce stress and uncertainty. From estimate to finish, each step plays an important role in restoring your vehicle’s safety, appearance, and performance. At Morrow Collision Center, transparency and clear communication are key parts of the customer experience. Understanding the process empowers vehicle owners to make informed decisions and feel confident throughout their repair journey. Trusted Collision Repair You Can Count On If your vehicle has been damaged in an accident, choosing the right repair shop matters. With experienced technicians and a commitment to quality workmanship, Morrow Collision Center is dedicated to guiding customers through every step of the collision repair process. Contact Morrow Collision Center today to schedule an estimate and learn more about how we can help restore your vehicle from estimate to finish. Check out our new location in Southwest Lincoln located at 1241 Aries Dr, Lincoln, NE 68512!
January 16, 2026
Winter driving doesn’t always result in a major accident, but that doesn’t mean your vehicle escapes unscathed. Snow, ice, freezing temperatures, and slick road conditions often lead to winter collision damage that drivers may not notice right away. At Morrow Collision , we regularly see vehicles come in during winter months with damage caused by minor impacts that went unnoticed at the time. Understanding how winter conditions affect your vehicle can help you recognize issues early and avoid more serious repairs later. Why Winter Causes Hidden Vehicle Damage Winter conditions increase the likelihood of low-speed impacts and sudden jolts. Sliding into a curb, brushing against a snowbank, or hitting a pothole hidden under snow may not seem serious, but these incidents can still affect your vehicle’s structure and performance. Cold temperatures can also make materials more brittle, meaning parts may crack or shift more easily during winter impacts. As a result, winter collision damage is often less visible but just as important to address. Common Types of Winter Collision Damage Suspension and Alignment Issues One of the most common types of winter collision damage involves suspension and alignment. Sliding on ice or striking a curb can knock wheels out of alignment or stress suspension components. You may notice subtle signs such as your vehicle pulling to one side, steering feeling less responsive, or uneven tire wear. These issues can worsen over time if not addressed. Bumper and Reinforcement Damage Modern bumpers are designed to absorb impact, even during low-speed collisions. Hitting ice piles, snowbanks, or another vehicle can damage internal bumper components without leaving obvious exterior damage. Damage to bumper reinforcements can reduce your vehicle’s ability to protect you in a future collision, making professional inspection especially important during winter months. Underbody Damage from Hidden Road Hazards Snow-covered roads often hide potholes, ice chunks, and debris. Impacts underneath the vehicle can damage splash shields, exhaust components, or structural areas. Underbody winter collision damage may lead to rattling noises, leaks, or increased corrosion if left unaddressed. Advanced Safety System Misalignment Many vehicles rely on cameras and sensors for safety features such as collision warnings and driver-assist systems. Even minor winter impacts can affect sensor alignment or accuracy. While warning lights don’t always appear immediately, misaligned systems can reduce effectiveness and compromise vehicle safety. Why Winter Is the Right Time for a Damage Inspection January is one of the busiest months we see for winter collision damage inspections. Road conditions are often at their worst, and vehicles are under constant stress from cold temperatures and slick surfaces. A professional inspection during winter can: Identify damage that isn’t visible from the outside Catch alignment or suspension issues early Ensure safety systems are functioning properly Prevent minor damage from turning into major repairs Provide documentation for insurance claims if needed Addressing issues promptly helps maintain safety and reliability throughout the winter season. What Happens If Winter Collision Damage Is Ignored? Ignoring winter collision damage can lead to increased wear on tires, reduced fuel efficiency, handling issues, and higher repair costs later. Structural or suspension problems may worsen with continued winter driving, especially when roads remain icy and uneven. What starts as a minor winter incident can quickly become a more serious mechanical or safety concern. How Morrow Collision Helps During the Winter Months At Morrow Collision, we understand the unique challenges winter driving places on vehicles. Our team is experienced in identifying and repairing damage caused by icy conditions, low-speed impacts, and hidden road hazards. We focus on thorough inspections, quality repairs, and restoring your vehicle to proper condition so it’s safe and reliable for continued winter driving. Whether damage is obvious or hidden, our goal is to ensure nothing is overlooked. When Should You Have Your Vehicle Checked? If your vehicle has slid, hit a curb, or been involved in any type of winter incident, even if it seemed minor, it’s worth having it inspected. Changes in how your vehicle handles, unusual noises, or visible damage are all signs that winter collision damage may be present. Even if you’re unsure, a professional evaluation can provide peace of mind. Stay Confident on the Road This Winter We’re excited to better serve Lincoln with our new southwest location! Morrow Collision is now open at 1241 Aries Dr, Lincoln, NE 68512 , making it even more convenient to get expert collision repairs you can trust. Whether you’ve been in a minor fender bender or need more extensive repairs, our experienced team is ready to help, now closer to home for our southwest Lincoln neighbors. Contact Morrow Collision today to schedule a winter damage inspection and make sure your vehicle is ready for the rest of the season.